The Heather Sager Show
For the expert turning what they know into what they're known for.
This show goes deep on messaging, speaking, business growth, and the mindset and identity shifts that come with stepping fully into your expertise. You’ll get real conversations that help you think bigger, communicate with clarity, and make your work land— without parroting someone else’s version of success.
I’m Heather Sager. former executive turned entrepreneur and I’ve spent 23 years on stages around the world, 15 of those years teaching entrepreneurs how to communicate with intention, coached thousands of leaders, and trained teams across the globe. I now help experts use their voice as their most powerful business tool so their ideas get heard, remembered, and acted on.
Episodes are a mix of riffs, strategy deep-dives, and the spicy rants that will fire you up and get you into action. So, if you’re ready to think deeper, speak clearer, and lead with more conviction, let’s dive in.
The Heather Sager Show
54. Understanding Trademarks & Copyrights for Your Online Business with Paula Yost
Joining me for a conversation about protecting your intellectual property is my attorney, Paula Yost. We’re talking about trademarks, copyrights and parents, answering all the questions (many you may have not even known to ask!)
What should you trademark? What phase of your business should you do it? And are you really protected with copyright law? Answering these and more.
EPISODE SHOW NOTES👇
➡️ https://heathersager.com/episode54/
🔗 Grab the latest FREE resources: https://heathersager.com/start
🔗 Browse all episode shownotes: https://heathersager.com/blog
📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage.
👋 CONNECT WITH HEATHER:
Work with Heather: https://www.heathersager.com/
Instagram: https://www.instagram.com/theheathersager/
YouTube: https://www.youtube.com/HeatherSager
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